“This light, frivolous and playfully meta adaptation is undoubtedly an enchanting one – but is lacking in profundity.”
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So what was it about Posy Simmonds’ graphic novel that inspired you to bring it to the big screen?

I met Posy, and it started. I knew I could never adapt the masterpiece by Flaubert, but it’s amazing literature – I could never do an adaptation. So when I discovered the Posy Simmonds book, which is a fantasy about Madame Bovary, with modern characters and so amusing with an Anglo-Saxon irony, [I thought,] ‘I like the tone of this’. And I met Posy and she’s very intelligent, very cool and…
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